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What Does Swag Mean? 

By Elisha Baba


Published on

You’re texting a friend when they use the word swag, and you aren’t sure what they mean by it. Swag is a slang word commonly used when texting or on social media platforms like Instagram, Facebook, and TikTok.

What Does Swag Mean? 

What Does Swag Mean?

Swag is a slang term used to describe the confidence that someone has. Someone “has” swag, or swagger. The term is usually used to refer to someone who identifies as male.

The term swag comes from a line in a song “got that swagger” which was meant to describe someone who was walking with confidence. The term has been shortened to swag and is used by the younger generations.

Swag can also be used as a noun to describe branded items that a company distributes to customers or fans.

While swag is common to see used on the internet, it is also used in conversation. It is an informal slang term and should not be used during professional conversations.

How to Use Swag

  • “John has no swag.”
  • “Dude! I love him, he’s got swag.”
  • “Come on, show me that swag!”
  • “Buy your swag in our online shop!”
  • “Swag for every occasion.”
  • Swag is used as an adjective to describe confidence, or a noun to describe branded items.

Using Swag the Right Way

Swag is a difficult term to use, as it only applies to certain conversations. It is not recommended to try to use the word swag if you don’t know how to use it properly.

You should never use swag to describe someone else unless they use the word swag to describe themselves first. If they use it first, you can reply to agree with whether you think they have swag.

Swag Variations

Currently, the only variation of swag is “swagger” which is used for the same purposes. For example, he can have “swag”, or he can have “swagger.”

Should you worry about your child using swag?

Swag is considered a harmless slang term; however, it might be a good idea to ensure your child is using it to have appropriate conversations with others. If you suspect they may be bullying someone, or having conversations with someone they shouldn’t, it may be time to sit down and talk with them about the word swag.